Client | Rantmedia |
Agency | Produced whilst employed by Rantmedia |
Role | Branding & Illustration |
Software/Tools used | Adobe Illustrator |
Context
Whilst employed at Rantmedia we were asked to redesign their mascot. They have had the ‘Eaglebear’ as their mascot since the company had started but wanted it updating.
Challenge
The challenge was to create something recognisable and that could be used in a variety of situations, whether that was a small icon on the website or something larger like on a pop-up banner.
Not only could the Eaglebear be used in different colourways, but a black and white version could be printed out for members of staff to doodle on to post to social media. For example, I coloured in the blank Eaglebear for Roald Dahl Day.






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